Media Product Delivery Tips

Although you can use so-called fulfillment houses to create and deliver your products for you, it is far better to do this yourself...

The problem with the fulfillment houses is that the quality of their work is out of your control. They may not dispatch when you want them to, they may not package your products correctly so you have breakages etc. 

This will lead to a higher chance of receiving negative feedback which would be disastrous for your business. 

Add to that the much higher costs involved of paying someone else, and you can see why I strongly recommend, at least in the beginning, you produce and ship your own products.

Yes, there is a little more work to do but you are in full control of the process. There is nothing stopping you outsourcing later on, but for now do the work yourself. It’s actually quite enjoyable.

This is how the basic method I suggest you use to do it – all this is covered in detail inside the training areas:

1. Create a folder structure for your CD that has folders for your PRODUCT, BONUSES, and any SPECIAL OFFERS

2. Put the correct files inside each folder

3. Create a MENU file as covered elsewhere on this site so that when your customer plays his or her CD that is the first thing they see

4. Use the SPECIAL OFFERS folder for any ‘upsells’ that you have

5. Create your CD labels and DVD inserts to give a uniform ‘corporate image’

6. Create a ‘flyer’ promoting a similar product and put that inside the DVD case preferably with a time limited scarcity tactic to make people buy or sign up - plus to aid this process, include a printed 'handwritten' note with your signature - thanking the customer again for their purchase and watch your bottom line bulge!

7. Always use a padded envelope to minimize damages

8. Use the “Create Postage Label” feature within Selling Manager to print off an address and postage label in one

9. Always go for the fastest shipment option, or at the very least offer your customers the choice